The voice of your customer, at the speed of decision.

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data IQ is an AI-augmented qualitative insight partner. We turn interviews, focus groups and open-ended feedback into senior, decision-ready recommendations, in days, not weeks.

Why data IQ

The market is full of AI research tools that hand you a platform and leave the interpretation to you. data IQ does the opposite. We pair senior human expertise with proprietary AI, Swiss-grade data privacy, and interactive reports your team can keep querying long after the project ends.

From brief to interactive report, in days

Online or in-person qualitative fieldwork, delivered as an interactive report your team keeps querying. We also build: workflow integrations, CRM connections, custom dashboards.

See how it works

Senior expertise, at AI speed

A named senior researcher signs off every deliverable. Our AI engine compresses analysis by 60–70% and processes interviews natively in Swiss German, French, Italian and English. Swiss/regional LLM deployment and built-in anonymisation keep your data private and compliant.

Mining the data gold of your organisation

Senior consumer insight, at AI speed, with Swiss-grade data privacy.

Get in touch.

Tell us about your next qualitative research project, or bring us a dataset you already own, and we’ll show you what a Sprint delivers.

Who are we

  • Stefan Oglesby

    CEO & FOUNDER

    Seasoned expert in Data Strategy, Data Architecture and Data Governance. President of SWISS INSIGHTS, the swiss data insights association. Led numerous projects for clients in the Finance, Insurance, Blockchain Industries. Holds a MBA and a PHD in statistics

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  • Patricia Wintrebert

    Patricia Wintrebert

    AI ENGINEER

    Seasoned expert in GenAI, Machine Learning, Deep Learning. Brings a vast experience as Forward Deployed Engineer. Worked in Real Estate, Marketing, E-Commerce, Supply Chain industries. Holds a master in Machine Learning engineering.

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  • Salomé Wagner

    HEAD OF COMMUNICATION

    Seasoned Expert in Marketing & Communication wih focus on digital transformation and business development for Tech leaders. Holds a master in Marketing nd a CAS in Business Administration.

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